Storefront — what buyers see
Storefront screenshot · coming soon
Pricing
· ★ Only on BTB · Advanced · $29 / moWholesale Discount Codes
Same discount engine as B2B Discounts, but gated behind a code the buyer types at checkout. Total + per-customer usage caps enforced natively by Shopify. Use for B2B promo windows and tier-specific codes.
What it does
Wholesale Discount Codes at a glance.
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Codes gated by customer tag, so only wholesale buyers can redeem
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Combine percentage discount + volume tier inside one code
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Schedule promo windows with start / end dates
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Total-use caps and once-per-customer limits enforced by Shopify
See it working
What buyers see. What you configure.
Storefront on the left. Admin on the right. Same feature, two perspectives.
Admin — what you configure
app/btb/wholesale-discount-codes
Live
WHOLESALE20
Active
Discount 20% off · all products
Volume tier 50+ units → 30% off
Customer
Tag wholesale
Usage
142 / 500 uses
live
vs. Shopify B2B native
Where this stands against native.
Shopify B2B native
Shopify ships generic discount codes but they’re not B2B-tuned — no customer-tag conditions inside the code rule itself, no per-tier volume math inside one code.
BTB
B2B-targeted discount codes with customer tag / spend conditions, multiple percentage discounts, volume tiers (each with its own targeting), and Shopify-native usage caps.
Setup
Live in 3 steps.
All configured from the BTB dashboard — no code, no theme edits for the common case.
- 01
Create the code
Set the code customers type at checkout (e.g. WHOLESALE20), plus title, description, and status (active / inactive / scheduled).
- 02
Configure discounts + targeting
Pick discount engine (percentage / volume tiers / both), product targeting (all / collection / specific products / tags), and customer condition (all / tag / spend).
- 03
Set usage limits
Optional total-uses cap and once-per-customer toggle. Both enforced by Shopify natively at checkout.
Common use cases
How merchants use Discount Codes.
- Setup
Wholesale opening promo
"WELCOME15" gives new wholesale-tagged buyers 15% off their first order.
- Setup
Loyalty tier discount
"GOLD20" gives Gold-tier customers 20% off, once per year.
- Setup
Trade-show incentive
"TRADE10" gives 10% + a bonus 20% at 100+ units, only for wholesale-tagged buyers.
FAQ
Common questions
How is this different from Shopify's native discount codes?
Shopify's generic codes are % / fixed-amount with basic prerequisites. They don't natively support customer-tag or lifetime-spend conditions inside the code rule itself. BTB's wholesale codes add customer conditions (tag / spend), multiple percentage discounts per code, and volume tiers — each with its own product targeting — on top of the native discount-code system.
How are usage limits enforced?
By Shopify, natively at checkout. Set a total-uses cap and once-per-customer toggle in the BTB admin and the cap is enforced by Shopify's standard discount-code rules — the same way native codes work.
Can I combine percentage and volume discounts in one code?
Yes. One code can carry multiple percentage discounts (each with its own product targeting) AND multiple volume discounts (each with its own tiers and targeting). The customer condition is set once at the code level and gates everything.
Can I schedule a code window?
Yes. Set a start and end date. The code is valid only during that window — outside it Shopify rejects the code at checkout.
Does this work on every Shopify plan?
Yes. BTB works on Basic, Grow, Advanced, and Plus — the same underlying platform BTB is built on.
Do I need Shopify B2B Companies to use this?
No. BTB targets customers by tag on the regular Shopify storefront — no Companies, no separate B2B checkout. If you also use Shopify B2B, BTB layers on top.
Which BTB plan includes Discount Codes?
Discount Codes ships on the Advanced plan ($29 / mo). Both plans include a 7-day free trial.
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